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Seeds of future

Discover the personality traits that make you unique, and let them bloom!

Seeds of future

Discover the personality traits that make you unique, and let them bloom!

Plant a garden and find out who you are.

This mantra is the basis of the board game designed for PuroBio, a leading Italian company in the production of organic cosmetics. As part of the brand’s participation in an important fair, we have created a gadget intended for consumers and business partners.

The folder contains a personality test, whose solutions correspond to a specific profile with a digital surprise.

The back of the leaflet looks like a poster with which PuroBio confirms its present commitment to the future of organic farming.

Finally, the envelope contains a special postcard composed of pressurized seeds, and for this reason it is able to germinate once planted in the ground or in a pot.

Credits

Art direction_Alessia Manganiello Graphic design_Flavio Ambrosi de Magistris Research design & copywriting_Gabriele Carmelo Rosato

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